Although prior to completing my brochure i looked at examples of other brochures. Here are some good and bad ones i came across. I feel like brochures are all around us, especially in offices such as the dentist, doctors, and many businesses. This means that there is added pressure for your brochure to stand out.
The floral business, Teleflora has made a brochure that is shown below. On the website also listed below you can view each side and a larger size. I picked this brochure as a good example because i love the layout. It's different yet informative. The large photos of flowers are very attractive to on- lookers.
The next good example i choose was from Altus which is a condo development company delivers a truly unique brochure. Please check out the website below to take a look! I thought this brochure idea was a good one because of how unique it actually is. They even mention that because of the competitiveness in the business you have to stand out and they did a great job at that. Their use of color and pop outs is extremely eye catching.
http://www.behance.net/Gallery/Altus/52980
I then decided to look at some bad examples of brochures. The first one i found was a brochure about company bills being overdue i a business.
This brochure has way to much text and almost looks cramped. There is way to much information crammed onto a page and nothing to attract the reader. In addition their contact information is at the bottom in small text which makes the reader have to search for it.
The last brochure i found that is a bad example is about self esteem with teens I'm guessing.
This brochure is very plain but not in a good way. The big smiley face at the bottom also doesn't help the design at all. There is no flow of colors or design and it comes across very cheesy. Overall this brochure is very immature and not appealing to the eye whatsoever.
thanks! :)
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